We enter the backstory of this whimsical vacation agency upon completion of guests’ first, standalone mini-mystery.

After unlocking a magical secret room in the house, Treetops visitors will be invited to join the Agency’s hidden backend of their vacation planning website, by way of a private email invitation to sign up as one of the site’s exclusive users. While they may have rented their vacation house on the website in the first place after stumbling upon it via Google search or Instagram ad, drawn to the quirky and highly themed interior design, the backstory does not emerge until they accept this invite and log in. Upon doing so, they will gain access to unlisted portions of the website, where they come to find out that something much larger is going on.

At the heart of Treetops’ immersive experience is the story’s protagonist, Carmen. By the time guests have accessed the site’s unlisted forums, they have already met this vibrant teenager, who had previously served as their guide through the mystery they solved during their first Treetop stay. But she needs more help, and she’s entrusting users to access a treasure trove of her findings from across the universes, unlocking new pieces as they progress. Here’s what users find out:

Carmen and her entire family have become unstuck in time and space, stranded in a void. Despite her predicament, Carmen’s Grandpa has left her coded instructions that only she is able to access to help restore the family. Through these instructions, Carmen learned that she is able to communicate to our world through limited means, by “hacking” various technologies both analog and digital. Members of Dad’s side of her family have always had similar unique abilities, allowing them to manipulate time and space in various ways, and it appears that these talents have had unexpected consequences. Since she cannot be physically present, it is up to guests to manipulate the physical environment and figure out why all of Carmen’s family have simultaneously blinked out of existence. As they do so, they piece together what each individual member of the greater family tree had discovered about their abilities.

As guests explore each property, they grow familiar with one branch of Carmen's family tree at a time – the former residents of that home. Carmen has figured out a way to manufacture a travel agency from outside space and time. By wryly luring visitors in our world to tap into a sense of curiosity, awe, and wonder, the completion of various fun games will tell a story she is trying to uncover. And with each house's mystery solved, we obtain a clue to the greater enigma: what really happened to Carmen's family, what kind of abilities do they possess, and can we use those abilities to help restore them?

Each Treetop property provides a standalone, non-linear, start-to-finish chapter in this unfolding mystery, weaving together the rich tapestry of Carmen’s family history. With all 15 chapters complete, we find out what happened, and why Carmen is uniquely positioned to bring everyone back.

[Spoiler – we come to find out that her Mother’s side had similar abilities but repressed them, and when Carmen came of age and her abilities began to blossom, she unknowingly broke the Spacetime Continuum, while also becoming an anchor in it, and scattered everyone with the unique Timespace Gene across infinity. Being the first Timespace Anchor ever to possess the Gene on both sides of her DNA, Carmen is able to uniquely manipulate Spacetime and prevent the universes from collapsing inwards on us, while saving her family in the process.]

Gamification, a proven strategy for bolstering customer engagement and enhancing user experience, has fostered business growth across a variety of consumer-oriented industries. Incorporating immersive and interactive elements does more than captivate customers; it builds a robust emotional connection to the brand, encourages loyalty and repeat business, and fosters evangelism.

Treetops Travel embraces this approach wholeheartedly, integrating narrative and puzzle-driven experiences into each of its unique vacation properties. This innovative framework not only adds an experiential layer that typical vacation rentals lack, but also transforms each stay into an extraordinary adventure.

Every Treetop location offers a standalone experience that contributes to a larger, interconnected narrative, enticing guests to continue their exploration throughout Treetops’ diverse portfolio. Combining visually striking interior design, intriguing characters, and unexpected discoveries, each Treetops house creates an engaging cycle of discovery and satisfaction. It's akin to resisting the allure of a captivating book after just one chapter - nearly an impossible task.

This compelling mix of ongoing mystery and unique spaces not only stimulates repeat visits, but it also fosters a loyal customer base eager to unlock each property's secret space and ultimately unravel the family's ultimate mystery.